Cinequipwhite's Blog


William F. White International in conjunction with CinequipWhite Inc. is once again excited to announce the return of our upcoming yearly Trade Show, the FEBRUARY FREEZE! This widely anticipated pre-NAB event, which has become known for bringing together production professionals with the very latest innovation and technology, will again be held at Pinewood Toronto Studios on Tuesday, February 9th 2010 from 11am to 7pm.

Last year’s day- long annual event boasted an attendance of more than 1,100 leading film and television production  professionals spanning regions from Ontario to the U.S. while showcasing the very latest in technology from over 40  prominent motion picture, broadcast, and live entertainment industry suppliers

Now in its 8th year, the February Freeze  is a great opportunity for any sound, lighting or video professionals in the area to take advantage of this remarkable showcase, attend informative seminars and interact with peers  while getting a first-hand glimpse into William F. White International and CinequipWhite’s  world class  2010 inventory.

The Pinewood Toronto Studios complex is located in Toronto’s Portlands just minutes from downtown Toronto.

The studios boast more than a quarter of a million square feet of production space, including seven sound stages and the Mega Stage with 46,000 sq ft of column-free space 60 feet in height. This is the largest purpose-built studio in North America. Space for ancillary businesses such as post-production companies, union and guild offices, film schools and support and entertainment services for these businesses are available.

The Comweb Group of companies was originally founded in1988 by Paul Bronfman.

In addition to William F. White International, CinequipWhite Inc. is also a Comweb Group member.

 CinequipWhite Inc. is a full service sales company serving the broadcast, video, motion picture, architectural and theatrical production industries in Canada. As well, Comweb, through its wholly owned subsidiary William F. White International Inc. is a major shareholder in Sparks Camera and Lighting Inc., a company based in Budapest Hungary which is a leading provider of production equipment to Western and Eastern European producers.

 William F. White International (WFW) is Canada’s oldest and largest provider of motion picture, television and theatrical production equipment. With offices across the country, the company has the most extensive inventory of equipment in the industry, including the very latest in technological advances.

 William F White International’s most recent productions include CBC’s Being Erica, Fringe (Season 2), the A-Team as well as Scott Pilgrim vs. the World. For a complete list of credits as well as information on equipment for the film industry please visit our website:

“We made a deliberate decision to showcase the latest in production technology in Toronto’s first ever massive sound stage…  We really wanted to excite the industry about everything Toronto and Ontario has to offer. And judging by the attendance, we see that we definitely made the right decision.”

 ~Paul Bronfman, Chairman and CEO of the Comweb Group


LaCie Rugged HDMI Storage Device by cinequipwhite
July 14, 2009, 3:57 pm
Filed under: Gear, News, Reference | Tags: , , , , ,

Until now, not many people knew we are authorized resellers of  LaCie storage devices. That is going to change!

LaCie portable drives are an important accompaniment to any on location shoot, allowing for immediate archival of digital footage (P2, AVCHD, etc.) for later work in post production.

But thats not all the LaCie drives are good for, not anymore! That’s right, the kind folks over at LaCie have designed a HDMI capable storage device for hooking directly up to your HDTV to play all of your video files directly. Not only is it a beautiful way to watch your stored HD movies and photos; But you could also do so while being appropriately rugged.

Check the link for more details.

LaCinema Rugged

~Jonathan Stainton
CinequipWhite Inc.

Pelican Case Calculator by cinequipwhite
June 25, 2009, 4:44 pm
Filed under: Gear, Reference | Tags: , , , , , , ,

A great tool for those of you who are in need of new pelican watertight tough cases!

Simply input the dimensions of the item(s) you need to store and shazaam! You get a selection of the best and most appropriately sized cases, with a choice of colour!

Be sure to avoid giving the cases to bears or sharks, they will only get angry that they cannot break open the case. Yes, they are THAT strong.