Cinequipwhite's Blog


The Canon C300 is HERE! by cinequipwhite

Literally FRESH off the stage from Canon is the announcement of their new video-centric, removable lens camera the C300. Canon has had a rich history of professional quality in its video and photography equipment, so it doesn’t come as a surprise to most people that the next in their lineup of digital cinema devices is this Super 35mm equivalent CMOS camera. This innovative new Super 35mm chip is able to reduce rolling shutter effects and decrease moire artifacts. Many of the common downsides of current CMOS cameras are going to be almost unnoticeable in the C300.

It’s a serious step up from their DSLR bodies, and boy is that a relief. They have taken into account all of the functionality that was missing with the 5d mkII, 7D and to a lesser extent the T2i, and turned what is already a mainstay in production into what is sure to become a legend in the film and television industry. They still have kept the small form factor though. At only 3.5lbs it’s still small enough to get into the tight spaces full size rigs can’t quite get into.

It’s modular like the RED camera, but unlike RED it’s ready to integrate into your existing equipment, surely to save thousands of dollars as a result. For those who really want to maintain the high quality lenses they may already have for use with other cameras, there is a PL mount option available to take those beautiful PL pieces of glass you have perhaps just purchased.

It records onto 2 separate CF cards, giving individual or simultaneous recording options for immediate backup. No more corrupt cards or lost media. This is a security feature that really brings safety into the mix. It records as 50Mbps MPEG-2 4:2:2 MXF files in a variety of frame rates selectable at 1fps intervals for fast and slow motion. It also has a sure to be coveted 24.00 fps mode added in which means there’s no need for 2:3 pulldown or Telecine conversion for film integration. It’s ready for editing right out of the camera. On 2 32GB CF cards you could record up to 2 hours of footage.

When it comes to industry standard, the C300 kicks everyone else to the curb. It comes standard with Timecode, Gen Lock, HD-SDI, and HDMI outputs, as well as built in electronically switchable ND filters, XLR inputs, and something that is surely to take the community by storm – Wireless control with smartphone devices and tablets over wi-fi; giving you the option of wirelessly focusing with EF lenses, setting aperture values, and even entering Metadata.

Demo units will be shipping soon, so call in about checking it out. It is the ‘Must have’ camera for anyone looking to upgrade from a 5d mkII or a 7D, and it’s home is CinequipWhite Inc.

Also, keep your eye out for Canon’s new EF Cine prime lenses coming out starting the first half of 2012.

~Jonathan Stainton
CinequipWhite Inc.

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Humber Student Prize Winners! by cinequipwhite
November 2, 2011, 5:29 pm
Filed under: Cameras, Gear, News, Update! | Tags: , , , , , ,

If you weren’t following the Twitter feel when we did the draw, here are the winners:
STEVEN COATES
ROSALIND ALVES
KYLE MARCHEN
EMILIE PLACE
JOSH BLOOM
RICHARD BACSA & BRYAN BROCOY
BRITTNY DWINNELL
You have all won a ‘Filmmakers Handbook”.

RICHARD LIANI, you are the lucky man to win a GoPro camera!
To claim your prize, drop by any time, Monday to Friday and speak to Jonathan or Brad.



Rental Cameras and P2 Cards *PRICE DROP* by cinequipwhite
September 15, 2011, 9:59 am
Filed under: Cameras, Gear, News, Rental Gear, Update! | Tags: , , , , , , , , , , ,

Looking to rent an HVX-200?

Look no further! Our Rental HVX is now renting for $200 dollars a day. It’s a fantastic midrange camera and offers Mini DV and P2 recording capibilities.

If you need P2 cards, we also have 64GB E series cards at $70 per day.

Call and talk to Ryan Glover in our rental department to arrange your rental dates.

If you are looking to purchase, we are selling some of our rental HVX-200’s cameras too! $2000 for a camera and all of the standard accessories that would come in the box, and then some (Charger, 2 batteries, accessory cables). If you act quickly we will throw in 2 8GB P2 cards for $200 to sweeten the deal.

~Jonathan Stainton
Cinequipwhite Inc.



February Freeze Trade Show by cinequipwhite
February 4, 2011, 6:17 pm
Filed under: Accessories, Audio, Cameras, Gear, Grip, Lighting, News, Rental Gear, sale | Tags: , , , , , , , ,

FEBRUARY FREEZE 2011 TRADE SHOW!

This widely anticipated Pre-NAB trade show brings together leaders in the motion picture, broadcast and live entertainment industries with the very latest innovations and technology from over 40 prominent industry suppliers. Don’t miss out on this unique opportunity to interact with the best in the business while getting a first-hand look at the hottest new technology trends for 2011!
Location: Pinewood Toronto Studios Stage 9
 Date: Tuesday, February 8th, 2011 from 11am – 7pm.
Register through any one of the following links. ADMISSION AND PARKING ARE FREE
1. The registration site: http://febfreeze.doattend.com/ 
2. The CinequipWhite web site: http://www.cinequipwhite.com/february_freeze.htm 
3. The William F. White Facebook page: http://www.facebook.com/willliamfwhite
 
Once registered, confirmation and eticket(s) will be automatically sent. Simply bring your ticket to the show!
 
If you have any questions, please e-mail info@cinequipwhite.com


Panasonic Af100 – Taking Preorders! by cinequipwhite
October 15, 2010, 4:21 pm
Filed under: Cameras, Gear, News, Rental Gear, sale, Update! | Tags: , , , , , , , , , , , , , , , , ,

That’s right, the AF100 is officially being sold as a preorder as of today!

The test footage is in, and many of the critics agree, this is the direction of digital cinema.

Shipping late in December, the AF100 will be this generation’s DVX100. Most likely it will become a mainstay camera that will work better than expected and last longer, due to the fact that it is a removable lens system with a larger than most chip; giving that cinematic look independent Cinematographers, Directors, and Producers alike aspire to see.

Pre-orders are being taken now. The Af100 retails at 4995.00 (Lenses not included), but give us a call and find out about our pro-order sale. Let’s just say it’s worth while to pre-order. We also have a package price for the AF100, 2 x extra batteries, as well as a shotgun mic and camera bag. Call us at 416-467-7700, or email me at jstainton@cinequipwhite.com for details. Remember, this deal will not be around for long.

Pre-orders require a $500 non refundable deposit, paid in cash, cheque, or credit card.

As well, take a look at the here or below for some sample footage courtesy of crews.TV

Vodpod videos no longer available.

 

AF100 test footage, posted with vodpod

 



AF101 Walkthrough by cinequipwhite
September 20, 2010, 11:10 am
Filed under: Cameras, Gear, Review | Tags: , , , , , ,

Great little introduction to the nearly complete AF101. What do YOU think?~Jonathan StaintonCinequipWhite Inc.

Vodpod videos no longer available.

AF101 Walkthrough, posted with vodpod



First Panasonic AF100 review hits the interwebs! by cinequipwhite
September 10, 2010, 9:52 am
Filed under: Cameras, Gear, News, Update! | Tags: , , , , , , , , , ,

Looks like Barry Greene got his hands on the new micro four thirds wonder that is the AF100.  And the results? Astounding. It looks more and more like this is the camera people are going to be aspiring to.

Here is his review:

“I’m posting this from the show floor at IBC, where the first working prototypes of the AF100 are being shown to the public. I’ve had the luxury of working with the pre-production AF101, which is the European model of the AF100. Same basic camera, because all of them are NTSC/PAL switchable.

This prototype isn’t finished yet, so I can’t say some things definitively, but I can say this – I’m done with shooting on DSLRs. This thing is the bomb.

It is basically everything that I was expecting/hoping it to be, and more. I mean, I was expecting an HPX170 with DSLR-style shallow DOF, and yeah, that’s it. What I wasn’t expecting was variable frame rates up to 1080/60p. I was hoping for things like 2.35:1 frame markings in the viewfinder, and yeah, it’s got it. I was expecting things like zebras, waveform monitor, vectorscope, uncompressed audio, XLRs, line/mic/phantom power controls, manual audio, pre-record, interval recording, and everything else that the HPX170 does, and it has pretty much all of that (I didn’t see time-stamp for legal video, but … seriously, this isn’t a legal videography camcorder! Although, it could be, I guess).

I wasn’t expecting simultaneous HDMI and HD-SDI output, that’s really pretty awesome. You can use a cheap HDMI monitor, and use the HD-SDI to record to a NanoFlash or KiPro or whatever, simultaneously. Cool.

I was expecting timecode. I wasn’t expecting the ability to sync timecode through LTC (like the HMC150 has) so you can easily sync to timecode slates, to external sound recorders, or to other camcorders in a multi-camera shoot.

I was hoping for (well, demanding really, but it amounts to “hoping for”) a high-def LCD, and yes, that’s what it has. High-def LCD and high-def viewfinder. But what I wasn’t expecting is that they said that in the final model, the LCD will actually be better than the one on the HPX370. That’s really good news!

I was hoping to be able to remove the top handle, and you can. I wasn’t expecting to be able to remove the side handgrip, but you can – which lets you strip the unit down to a fairly small box, and also reveals three 1/4-20 mounting holes on the side, which I can just imagine people will be using to attach all sorts of accessories, Red-style. Now that I’ve seen those two items come off, I really wanted them to make the viewfinder/XLR pod removable, so you could strip it down to a totally svelte box, but that’s not possible. I have asked them to consider this for a future version, as that’d be really cool.

I was pretty happy to be setting the sensitivity by ISO instead of by gain levels. But you can do both, at least in this prototype.

As for images – well, imagine a fully-hacked, fully-improved GH13 with better sensitivity and without the aliasing or low-light banding, and that’s a good start. It crushes the 7D/5D for clarity and detail, and I shot brick buildings at every possible zoom setting, and there just isn’t any rainbow moire. Finally! You can do a wide-angle, deep-focus shot without any fear of the camcorder ruining the shot! And your talent can wear corduroy, or fine-striped shirts, without turning into a huge purple/orange smear! But I can’t really comment too much on the imagery, because it’s not done yet – by their estimates, it’s only at about 70% of completion, and they expect to be able to improve it and make it even better by release time. Which is really promising, because while it’s not perfect, already it’s better than what people are going to be comparing it to.

I put on my Zeiss ZF 85mm and 50mm, also used a hyper-sharp Olympus 14-35, and at the booth they have a Zeiss Compact Prime 35mm. And, I used the GH1’s 14-140 and I even mounted on the GH1’s compact pancake 20mm lens, which looked preposterously tiny on such a big body, but really it was pretty darn cool. The 14-140 makes the AF100 into basically a complete video camera, the autofocus is smooth and nice, the zoom is manual but not too shabby, and the range is great (even if the minimum f-stop isn’t). With my 85mm and 50mm (both f/1.4) super-extremely-shallow DOF was extremely easy to achieve.

Can’t speak to price yet, that’s not been released and won’t be until the press conference, which is scheduled for 7:00 p.m. tonight (which is about eight and a half hours from now).

Now, keep in mind that everything is subject to change. They might add more features, or they might take some away. It’s a pre-production prototype so it’s very early, and (to borrow a line from Red) “everything is subject to change.”

Skew? Hugely improved. Didn’t get to do a comparison test, but the 24p skew of the AF101 felt like it was at least as good as the HPX370/EX1.

I am sooo not disappointed. They have built pretty much exactly what I was hoping for. There are things I’d like to see added before it’s released, obviously, and no we didn’t get some of the wild things we were hoping for (like a new 50-megabit 4:2:2 AVC codec) but what we did get is pretty much exactly what we needed – better-than-DSLR imagery in a professional, proper video body, with all the conveniences and features that pro video shooters are used to.”

Special thanks for DVXUSER.com, and Barry Greene!

~Jonathan Stainton
CinequipWhite Inc.